MelodyVR is delighted to announce that it is acquiring Rhapsody International, which does business as Napster, paving the way for a unique music service that will offer both immersive live performances and music streaming – for the first time ever.
The pairing of the two companies represents the pioneers of music streaming and live music VR coming together under one roof. It’s incredibly exciting to be unifying complementary platforms and fantastic audiences, rooted in a love of music and a deep desire to offer the very best experience to artists, fans, the wider music community and brands.
For the time being, Napster and MelodyVR will continue to operate as independent businesses. But we’re laying the groundwork for a one-of-a-kind, future platform of combined entertainment services, which is built on the understanding that live music and recorded music are equally as loved and important – and that we will be the destination for both.
MelodyVR CEO Anthony Matchett explained, “MelodyVR’s acquisition of Napster will result in the development of the first ever music entertainment platform which combines immersive visual content and music streaming. For music fans today, live and recorded music are intrinsically linked. We are as keen to see our favourite artists perform live as we are to listen to their albums. Our purchase of Napster, one of the music industry’s original disruptors, is born out of our wish to deliver the world’s foremost music experience, available seamlessly across audio and visual media and in turn presenting a truly next-generation music service.”
Together, we are looking forward to providing incredible music in all its forms to music lovers around the world, working with musicians who want simpler, better connections to their audiences, and an opportunity to show all sides of their artistry, in a way which truly does their music justice.
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